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Compete: The Kids Are Alright On Facebook...
Submitted by admin on Wed, 2008-07-23 22:22.
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A first glance at a comparison of social networks today - Facebook and LinkedIn - appeared to show Facebook losing its young college audience.
Few things terrify a content company more than the prospect of losing a lucrative marketing demographic. No group receives more attention than the 18-24 crowd, as any cursory look at pop culture demonstrates.
We were surprised this morning in looking at Compete's side-by-side look at LinkedIn, Facebook, and shares of audiences broken down by age group. Fewer 18-24 year olds delivered traffic to Facebook in June 2008 when compared to June 2007.
This is cache, read story here